Centric Gateway, a tech solutions provider, has partnered Wix, a software company, to boost e-commerce in Africa.
Omoniyi Kolade, Chief Executive Officer, Centric Gateway, said in a statement on Tuesday in Lagos, that through the partnership, SeerBit, a product of Centric Gateway, became a payment platform for Wix on the African continent.
He said this would enable the company process payments in local currencies, and give unfettered access to African businesses to build their unique online presence.
He said the integration would further empower the continent as Sub-Saharan Africa was on track to become one of the fastest-growing payment markets in the world.
“Online payment in East and West Africa has an average annual increase of 17 per cent with a population of 919 million. With this integration to the Wix platform, Centric Gateway aims to capture 60 per cent of the online market in both regions.
“In alignment with our vision of providing innovative technology solutions tailored to bridging payment gaps, this cooperation will boost the payment services industry and increase customer satisfaction in Africa.
“This collaboration also allows SeerBit to be a frontline player in driving the growth of the eCommerce and online space in Africa. We are happy to do this in collaboration with Wix,” he said.
Kolade reiterated that both brands were united to make history in Africa, and emphasised their commitment to cater to valued merchants.
He enjoined new merchants to join the Wix platform in order to grow their businesses online in the light of the ever-fast digitisation the world was experiencing.
Kolade noted that payments would be in local currencies, eliminating the bottlenecks of having to pay in foreign currencies.
He said the joint effort by SeerBit and Wix represented the continuous efforts in ensuring the best custom-made online transaction experience for Africans.
Centric Gateway, founded in 2011, is a technology-driven company focused on providing innovative solutions in Africa.